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Better Know a Bias: Anchoring

There is a moment during the Ronco Showtime Rotisserie Informercial that you begin to worry about Ron Popeil.1 He tells us that “this machine should sell for over $400”. But, “you’re not going to spend $400 for it, not $375 or $350. Not $325 or even $300”. By the time he gets down to $200…

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NATION RADIO – JULY 23, 2011

If you enjoy advertisements you are going to have to make do with this old Microsoft Ad with Steve Ballmer yelling about the wonderful features of Microsoft Paint. Because as always NationRadio is delivered to you commercial free only on the Nation Network. This week’s episode includes Kent Wilson, Scott Reynolds, Gabe Desjardins, Corey Graham, a rebroadcast…